MUG Repository

The Methodist University Ghana's Repository is a digital service and an open-access electronic archive that maintains and preserves digital copies of scholarly publications of faculty, administrators and and students of MUG. The repository helps MUG to:

  • archive its scholarly documents, audio, video, datasets and their corresponding Dublin Core metadata
  • open up this content to local and global audiences, thanks to the OAI-PMH interface and Google Scholar optimizations
  • the Repository is hosted and managed by the Library unit of MUG
 

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Recent Submissions

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Flexible working hours and child policy practice on organisational commitment: a study of two organisations (University of Ghana and Ghana Statistical Service)
(Methodist University Ghana, 2022-08) Appiah, Henrietta
The current study examined flexible work arrangement and childcare policy practices on organisational commitment within two state institutions. The study used a quantitative approach by adopting the comparative exploratory study design. A sample of one hundred and twenty-four (124) respondents were obtained via purposive and convenience sampling using survey questionnaires and online Google Forms for the data collection. Ethical guidelines including informed consent, confidentiality, voluntary participation, cause no harm were upheld throughout the study. The obtained data were analyzed using descriptive, frequency, Pearson correlation, independent t-test for the analysis and the results presented. The findings from the study revealed various domains of flexible work practices being used and highly valued by the institutions. A positive relationship between tenure and organisational commitment was found. Also, there was significant differences where married employees reported higher levels of commitment than unmarried employees. Further, childcare practices were found to be beneficial but was not significant when compared with institution without childcare practices in the workplace. The findings were discussed in line with literature. The research ended with some recommended strategies for management of the sampled institutions to consider in ensuring that they offer employees the best of conditions on childcare practices and flexibility in work arrangements. The researcher also posited some practical recommendations for other stakeholders within the sector as well as some research gaps for future studies.
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Brand Trust and Brand Loyalty: A Moderation and Mediation Perspective
(2019-11-11) Shin, Sean Kwan Soo; Amenuvor, Fortune Edem; Basilisco, Richard; Owusu-Antwi, Kwasi
This study aims to empirically test the effect of brand trust on brand commitment and brand loyalty while examining the mediating and moderating roles of brand commitment and brand reputation respectively. To achieve this aim, data is collected from 412 smartphone users in South Korea. The hypotheses advanced to achieve this aim are tested through the structural equations modeling technique. The results of the study reveal that brand trust and brand commitment positively and significantly influence brand loyalty. The study further finds that brand trust is positively and significantly related to brand commitment, while the latter mediates the relationship between brand trust and brand loyalty. Equally, the study finds support for the moderating role of brand reputation on the relationship between brand trust and brand commitment. The study provides managerial and theoretical illuminations into comprehending brand trust, brand commitment, brand reputation, and brand loyalty.
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Mean Vector Analyses of the Voting Patterns of Ghanaians for Three Consecutive Periods: A Case Study of the Greater Accra Region
(Research Journal of Mathematics and Statistics, 2014-08-25) Opoku-Sarkodie, Richmond; Amponsah, S. Gyimah; Gardiner, F.; Manu, T.
The aim of this paper was to find out whether the outcome of future elections in the Greater Accra region could be predicted based on empirical data. The voting patterns of the presidential elections in Ghana deserve notice, not because of their political significance but because of the theoretical weight they carry. The shifts in electoral fortunes between the two main political parties in the country, especially in the greater Accra region provide a unique leverage for assessing theories of voting behavior. The paper uses statistical tools to examine the electoral performance of the four major political parties in Accra and the Hotelling’s T2 Statistic to test whether a prediction could be made to predict future outcomes of elections. Our results revealed that there was not enough statistical evidence to predict future outcomes of elections in the greater Accra district.
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Celebrity Self-disclosure and Social Cohesion: Perspectives from Ghanaian Instagram Users
(2019-11-16) Basilisco, Richard; Amenuvor, Fortune Edem; Owusu-Antwi, Kwasi; Hyeok, Choi Jae
The phenomenon of social cohesion has gained much traction in the extant literature. However, research that assesses how celebrity self-disclosure can be leveraged to engender social cohesion remains very scanty in the existing literature. The current study aims at empirically testing the effect of celebrity self-disclosure on social cohesion while accounting for the roles of fans’ behavior, social presence and attachment to celebrities. To realize this aim, data is collected from 306 Instagram users who follow at least one celebrity. The hypothesis intended to realize these aims are tested by adopting structural equation modeling technique. The results show that celebrities’ descriptive self disclosure (but not emotional self-disclosure) influences fans’ archiving and commenting behavior. Additionally, celebrities’ emotional self-disclosure (but not descriptive self-disclosure) as well as fans’ commenting, and archiving behaviors are instrumental in predicting fans’ social presence. The study further finds that fans’ social presence is essential in redicting their attachment to celebrities, while their (fans’) attachment to celebrities and social presence are significant antecedents of social cohesion. Furthermore, attachment to celebrities is found to significantly mediate the relationship between social presence and social cohesion. The study provides practical and theoretical insights into understanding social cohesion, celebrity self-disclosure, fans’ behavior, social presence and attachment to celebrities.
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Mathematical Model to Extrapolate the Population of Ghana: An Application of Newton‟s Divided Difference Formula
(Asia Pacific Journal of Multidisciplinary Research, 2015-05-02) Opoku-Sarkodie, Richmond; Acheampong, E.; Enu, Patrick; Bokoum, Amadu; Gardiner, F. A.; Manu, T. A.
This work presents the derivation of a mathematical model for extrapolating the population of Ghana using Newton’s divided difference formula. Newton’s divided difference formula was used because of the uneven time intervals at which the population census was conducted. A simulation was done using mathematical software to estimate the parameters in the derived model because the exact solution was quite difficult. The model was able to predict the population of Ghana with a residual percentage error within 10%. We will therefore recommend the usage of this model to be used for countries in which the population censuses were conducted at uneven time intervals as was the case with Ghana.